Baking to Business: Simple Steps
English
Recorded
Beginner
☑️ Learn how to attract and engage customers on social media and WhatsApp. ☑️ Master strategies for consistent orders on platforms such as Swiggy. ☑️ Create effective offers and discounts to boost customer interest. ☑️ Gain experience in online and offline marketing. ☑️ Join a dedicated community for baking businesses.
Course schedule
Course duration
8 Weeks
This course offers the following benefits for FREE 😍
Let's explore the benefits of enrolling in this course.
Study Material
Validated certificate
Doubt solving
Lifetime Recording
Interactive live class
Learn-by-doing with video lessons
In 8 Weeks, you will learn:
Module - Exclusive Mastercourses
1 class
Module - Exclusive Mastercourses
1 class
Part 1
Get access to 4 masterclasses
Exclusive Mastercourses
- Get access to cakes, cookies, chocolates & breads master course.
Module - Onboarding
2 classes
Module - Onboarding
2 classes
Part 1
How to Navigate Your Course on Alippo App
2m 21s- Engage with the Alippo App to learn about the Group and module introductions while exploring its features.
Part 2
Onboarding Form
- Complete the form with your details so our team can tailor-build your brand for a personalized and seamless experience!
Module - Legal Support
4 classes
Module - Legal Support
4 classes
Part 1
FSSAI Registration Form
- his form is designed for individuals operating small-scale food businesses from their homes. The FSSAI (Food Safety and Standards Authority of India) registration process ensures compliance with food safety standards and regulations, enabling you to legally produce and sell food products from your home kitchen. Please complete the form accurately and submit the required documents to obtain your FSSAI registration certificate.
Part 2
FSSAI FAQ Handbook
- This handbook provides detailed answers to frequently asked questions about FSSAI regulations, ensuring clarity and compliance for your food business.
Part 3
GST Registration Form
- Complete this concise form to apply for GST registration for your home business. Provide essential details such as business information, turnover, and attach required documents like proof of identity, address, business ownership, and bank details. Ensure accuracy for swift processing, and declare the information's correctness before submitting.
Part 4
GST FAQ Handbook
- This handbook provides detailed answers to frequently asked questions about GST regulations, compliance, and procedures.
Module - Branding
4 classes
Module - Branding
4 classes
Part 1
Logo Design Form
- Complete our logo design form to kickstart the creative process for your brand identity. Provide essential details about your vision, preferences, and style to receive a custom-designed logo tailored to your business needs.
Part 2
Thankyou Card Templates
- Discover a variety of beautifully crafted thank card templates designed to help you express appreciation and gratitude to your customers, clients, and loved ones. Choose from a range of customizable designs to convey your heartfelt thanks in style.
Part 3
Professional Business Card Templates
- Discover a variety of sleek and professional business card templates tailored to suit your brand identity. Choose from an array of designs to make a lasting impression on your clients and partners.
Part 4
Packaging Form
- Fill out the form to get customised packaging designs.
Module - Business Niche
2 classes
Module - Business Niche
2 classes
Part 1
Product Categories
1m- Learning about niches, segments, and research platforms to explore and understand.
Part 2
Live class was held at 04 Jun, 24. Recording is available.
Niche Setting
2h- Exploring the niche market to understand the competitive landscape and discover the most suitable products for your specific genre.
Module - Vendor List
1 class
Module - Vendor List
1 class
Part 1
Get Access to Vendor List
Vendor List
1m- Explore our comprehensive vendor list featuring trusted suppliers and partners for all your business needs. From ingredients to packaging, find reliable vendors to support your operations and streamline your procurement process efficiently!
Module - Fundamentals of Business
4 classes
Module - Fundamentals of Business
4 classes
Part 1
Basics of Business
13m 41s- Understand the basics of business.
Part 2
Understanding Business Maths
28m 33s- Learn about business maths & various terms.
Part 3
Financial Literacy
29m 5s- Understanding the legal compliances and Licenses better. How do these licenses help building a stronger business foundation
Part 4
Financial Literacy Handbook
- Get access to the handbook of financial literacy that is used in the video.
Module - Costing & Menu
6 classes
Module - Costing & Menu
6 classes
Part 1
Live class was held at 04 Jun, 24. Recording is available.
Costing & Procurement
2h- Join our interactive session on costing and procurement strategies where you'll learn how to optimize expenses, negotiate with suppliers, and ensure efficient procurement practices to maximize profitability.
Part 2
Costing Calculation Sheet
- Exploring cost breakdowns for both regular and luxury products to learn about optimal costing ranges.
Part 3
Live class was held at 04 Jun, 24. Recording is available.
Menu Engineering
2h- Explore the art and science of crafting menus that maximize profitability and customer satisfaction. Learn to strategically design, price, and present your menu offerings to drive revenue and delight your customers.
Part 4
Live class was held at 04 Jun, 24. Recording is available.
Menu Engineering- 2
2h- Understand the unique challenges and opportunities presented by online menus compared to traditional printed menus. - Understand how the placement of items impacts menu revenue.
Part 5
Get access to sheet
Costing Aid
1m- Get access to playbook.
Part 6
Get access to sheet
Costing Sheet -2
1m- Detailed segregation of costs - Commissions information for Amazon and how to design your product cost in a smarter ways
Module - Menu Designing
6 classes
Module - Menu Designing
6 classes
Part 1
Introduction to Menu Engineering
8m 20s- Explore the fundamentals of menu engineering, learn how to optimize your menu layout, and enhance profitability.
Part 2
Menu Items Food Cost Analysis
6m 13s- Dive into understanding the food cost associated with menu items and strategies to manage costs effectively while maintaining quality.
Part 3
Online Menu Science
6m 21s- Uncover the science behind online menus and learn strategies to optimize your digital menu for better visibility, engagement, and conversions.
Part 4
Menu Designing using Canva
30m 24s- Discover how to create visually appealing menus using Canva design tools and templates to attract and engage customers effectively.
Part 5
Brochures, Pamphlets & Posters
15m 22s- Explore the art of designing captivating brochures, pamphlets, and posters to promote your business and offerings effectively.
Part 6
Menu Psychoclogy
8m 6s- Delve into the psychology behind menu design and layout to influence customer behavior and enhance sales and satisfaction.
Module - Photography
9 classes
Module - Photography
9 classes
Part 1
Introduction to Mobile Photography
14m 23s- What is mobile photography and why it is is important - Explore what all things needed ( table, source of light, camera/phone, tripod)
Part 2
Types of Photography
8m 29s- Understand 6 types of photography (group, individual, detailed, packaging, scale, lifestyle shots) Note: All will be shown through pictures and video examples
Part 3
Basic Principles of Photography
12m 31s- Get knowledge on composition ( elements to be kept in mind, like colour composition, use of lines & symmetry, action shots) - Understand the lighting & angles
Part 4
Understanding Your Android Camera
18m 23s- Exploring camera settings, modes, features, size, and resolutions - Discovering recommended settings for android cameras - Exploring in-built features like AF lock, cinematic effects, etc. - Exploring advanced mobile photography techniques (long exposure, panorama, HDR)
Part 5
Understanding Your iPhone Camera
20m 29s- Exploring camera settings, modes, features, size, and resolutions - Discovering recommended settings for iPhone camera - Exploring in-built features like AF lock, cinematic effects, etc. - Exploring advanced mobile photography techniques (long exposure, panorama, HDR)
Part 6
Exploring Mobile Photo Editing
16m 42s- Exploring in-built editing features on mobile devices - Learning how to utilize these features effectively - Understanding the functionality of each editing tool (with emphasis on iPhone)
Part 7
Exploring Accessories for Mobile Photography
18m 6s- Exploring tripods and camera holders - Discovering suitable backdrops and props - Exploring creative ways to make your own backdrops
Part 8
Importance of Lighting
12m 20s- Understanding the importance of lighting - Learn how lighting can change the whole look & feel of pictures
Part 9
Exploring Product Photography
10m 29s- Learning how to capture different product shots (ingredients, packaging, scale, environment) - Experimenting with shots using water, glass, etc. - Utilizing minimal props effectively
Module - Multi-Media Editing
5 classes
Module - Multi-Media Editing
5 classes
Part 1
Video & Photo Editing
10m 8s- Learn the importance of video editing and the basics of video editing techniques. Discover recommended apps such as Adobe Premiere Pro, iMovie, and Kinemaster for video and photo editing
Part 2
All About Inshot
5m 14s- Learn about InShot, an app that offers photo, video, and collage-making options, available in both paid and unpaid versions
Part 3
Photo Editing
22m 32s- Learn photo editing with features like gallery import, canvas customization, text addition, filters, stickers, and saving options to gallery or as drafts
Part 4
Collage Editing
13m 36s- Learn collage editing with the ability to select images from your gallery, use various layouts, swap and switch images, add borders, effects, and similar features as photo editing, and save your final collage without a draft option
Part 5
Video Editing
10m 8s- Learn video editing with versatile features including combining photos and videos, rearranging content, removing watermarks, adding music, effects, transitions, trimming, animation, chroma key, and various saving options for quality output
Module - Graphic Editing
9 classes
Module - Graphic Editing
9 classes
Part 1
Elements of Design
14m 56s- Understand the elements of design
Part 2
Apps for Designing
11m 43s- Learn graphic editing basics, explore popular editing apps including Adobe suite, and discover the advantages of using Canva
Part 3
Introduction to Canva
24m 56s- Discover the features and benefits of Canva, including sign-up, navigation, project creation, free vs. paid options, watermarks, subscriptions, and determining the best fit for a paid Canva account
Part 4
Canva Templates
11m 56s- How to create templates on Canva
Part 5
Creating a Design Using The Templates
16m 40s- Learn the complete process of creating visually appealing designs using templates, including template selection, backdrop editing, text customization, element integration, image uploads, alignment techniques, animations, layer management, color manipulation, and graphic design
Part 6
Creating Design From Scratch
16m 30s- Learn to create unique designs from scratch by customizing elements, selecting backgrounds, and utilizing advanced editing features on a plain canvas
Part 7
Designing Business Cards
15m 15s- Learn to design professional business cards with standard typography, logo placement, cohesive color palettes, and effective use of space while incorporating essential contact details
Part 8
Saving Process on Camera
10m 45s- Learn how to save your work in Canva in different formats such as PDF, JPG, and PNG
Part 9
Canva For Business
15m 53s- Unlock the full potential of Canva for your business with advanced skills in creating and editing professional posters, menu cards, pictures, carousels, logos, and standard ad formats
Module - Editing Essentials
1 class
Module - Editing Essentials
1 class
Part 1
Get Access to Playbook
Tools & Equipments Needed
1m- Get access to the recommended tool links required to improve your photography skills.
Module - Onboarding on Zomato
2 classes
Module - Onboarding on Zomato
2 classes
Part 1
Live class was held at 04 Jun, 24. Recording is available.
Zomato Onboarding Meet
2h- In this session you'll get onboarded on zomato.
Part 2
Swiggy/Zomato Onboarding Process
16m 21s- Discover the simple steps to onboard your brand onto Meesho and understand the process easily.
Module - Cloud Kitchen Fundamentals
3 classes
Module - Cloud Kitchen Fundamentals
3 classes
Part 1
Live class was held at 04 Jun, 24. Recording is available.
Cloud Kitchen Fundamentals
2h- Learn about cloud kitchens, their benefits, and how to set them up. - Understand about packaging & inventory management.
Part 2
Get Access to Playbook
Inventory Management
1m- Understand how to manage inventory.
Part 3
Live class was held at 04 Jun, 24. Recording is available.
Packaging
2h- Learning different packaging options available for products - Outer and inner packaging for products - Best packaging trends
Module - Instagram Basics
3 classes
Module - Instagram Basics
3 classes
Part 1
How to Create a Business Account on Instagram
10m 15s- Learn step-by-step how to create a business account on Instagram and unlock a world of opportunities for your brand. From setting up your profile to optimizing your bio and linking to your website, this guide will walk you through the process, empowering you to leverage Instagram's powerful features for business growth.
Part 2
Understanding Instagram
7m 38s- Explore the intricacies of Instagram, from deciphering analytics to crafting captivating content. Unravel the secrets behind Instagram's algorithms and learn how to leverage insights to enhance your social media presence and engagement.
Part 3
Building Up a Bio
23m 22s- Learn the art of crafting the perfect Instagram bio that captures attention and conveys your personality or brand essence effectively. Explore tips and tricks to optimize your bio space for maximum impact and engagement with your audience.
Module - Instagram Fundamentals
2 classes
Module - Instagram Fundamentals
2 classes
Part 1
Various Pages of Instagram
12m 26s- Understanding about Home page, search page, explore page, reel page and Profile page on Instagram, add button
Part 2
Types Of Posts
12m 19s- Understand about carousels, live, collabs, prep sneak peek, frequency, sharing background instances, informal approach, keeping followers engaged
Module - Learn About Posts
2 classes
Module - Learn About Posts
2 classes
Part 1
Creating Your First Post
5m 52s- Understand about feature-packed post creation tool that allows you to pick from a gallery, create drafts, make single or multiple selections, adjust aspect ratio, apply filters, add captions, hashtags, tag people, set reminders, explore partnerships, tag locations, include music, and easily share on other pages or Facebook
Part 2
Advanced Settings For a Post
8m 12s- Learn how to enable advanced post settings including scheduled posting, hidden like view counts, disabled comments, Facebook sharing, and improved accessibility
Module - Learn About Carousels
2 classes
Module - Learn About Carousels
2 classes
Part 1
Create Your First Carousel Post
5m 25s- Discover the power of carousel posts - combining visuals, filters, tags, captions, and music to engage, connect, and share on multiple platforms
Part 2
Advance Settings for Post
2m 43s- Learn about advanced settings for a post that include scheduling, hiding like view counts, disabling comments, sharing to Facebook, enabling accessibility, pinning, and editing
Module - Learn About Stories
4 classes
Module - Learn About Stories
4 classes
Part 1
04
JUN
Recorded class unlocked.
Create Your First Story
3m 15s- Let's dive into the Stories tab and discover what they're all about, where they're visible, how often they appear, and the awesome stories that await us!
Part 2
Types Of Stories
10m- Explore a variety of story types, including text stories, boomerangs, layouts, video stories, dual options, handsfree creations, gallery choices, and filters
Part 3
Story Telling Through Stories
9m 33s- Engage in storytelling through diverse styles, editing, tagging, text, stickers, music, filters, drawing, and saving options
Part 4
Story Settings
4m 33s- The story settings include viewing options for hide and closed friends, the ability to allow message replies, options for saving and sharing, controls, and a flash option
Module - Instagram Reels
5 classes
Module - Instagram Reels
5 classes
Part 1
Reels Fundamentals
7m 13s- Learn the fundamentals of creating engaging Reels, including introduction, creating from gallery and camera, filters, music, background and sticker buttons, timing and speed control, layout customization, timer usage, dual recording, gesture control, flash utilization, and camera settings with a save option
Part 2
Creating & Editing a Reel
15m 3s- Learn the complete process of creating and editing a reel, including video adding, incorporating clips, pictures, music, filters, stickers, and text, reshuffling and trimming clips, adding captions and hashtags, tagging collaborators, utilizing advanced settings, and saving or sharing drafts
Part 3
Planning Reel Content
7m 7s- Create diverse and engaging reel content by incorporating various types, planning strategically day by day, leveraging trends, utilizing transitional reels, crafting compelling storytelling, and incorporating promotional elements, with examples for inspiration
Part 4
Understanding Reel trends
8m 48s- Gain a comprehensive understanding of reel trends, including the utilization of templates, transitions, and remixing techniques, along with insights into audio management and maximizing reach through remixing
Part 5
Instagram Insights
13m 4s- Learn how to utilize Instagram insights and dashboard tools to analyze engagement, posting times, reach, profile activity, demographics, followers, and story insights for effective social media strategies
Module - Facebook Basics
6 classes
Module - Facebook Basics
6 classes
Part 1
Difference Between Business Page & Regular Page
5m 20s- Distinguishing factors between a personal profile and a business page include friends versus followers/likes, differing reach, privacy settings, and the use of a business profile for commercial or content-related purposes
Part 2
Setting Up a Business Page
18m 58s- Setting up a business page involves creating a page with a name, category, location, opening hours, contact info, adding a profile photo (logo/owner), selecting a cover photo with the right aspect ratio, syncing it with the profile photo, crafting a bio, using hashtags/owner identification, adding action buttons, including a whatsApp button, enabling invite options, and managing notifications (on/off) with a specific menu option for restaurants
Part 3
Exploring Your Business Page
21m 41s- Explore the features of our business page, including customizable tabs, editing options for bio, hours, privacy, settings, and pictures, along with the ability to like, message, follow, and manage posts, videos, mentions, and featured content
Part 4
Creating Posts on Facebook
19m 4s- Learn how to maximize engagement on Facebook by creating various post types, including text, photo, video, and link-based posts, utilizing captions, hashtags, and the boost post option to enhance the relevance and encourage interactions
Part 5
Instagram & Facebook Linking
13m 43s- Explore the benefits of linking Instagram and Facebook, understand the process of linking through both platforms, explore options for enabling post and story sharing, understand how to check insights for shared posts, explore strategies for improving reach, and gain knowledge on the common option of deleting posts
Part 6
Facebook Groups For Audience Base
26m- Explore the concept of Facebook groups, understand content sharing within groups, learn how to target specific groups based on location and interests, discover how Facebook groups work as a filtered audience base, understand the role of admins and group rules, learn effective posting strategies in groups, and explore attaching WhatsApp links to attract and engage audiences in one centralized platform
Module - WhatsApp Business
7 classes
Module - WhatsApp Business
7 classes
Part 1
Introduction to Whatsapp
14m 56s- Get acquainted with the versatile messaging platform that revolutionizes communication. In this introduction, explore the myriad features and functionalities of WhatsApp, from messaging and voice calls to multimedia sharing and group chats.
Part 2
WhatsApp Business Account
20m 42s- Elevate your business communication with WhatsApp Business. This specialized account offers enhanced features tailored for businesses, including automated messages, business profiles, and tools to efficiently manage customer interactions, ensuring seamless engagement and growth.
Part 3
Business Tools
18m 43s- Exploring different tools on whatsapp business
Part 4
WhatsApp Catalogue
17m 8s- Explore catalogue tools on whatsapp business
Part 5
Reaching out People on Broadcast List
10m 55s- How to build a broadcast list - Understand how to promote your products
Part 6
Whatsapp Linking
9m 1s- Linking your insta and Facebook accounts to whatsapp
Part 7
Customer Support on Whatsapp
12m 5s- Addressing customer queries, using Automate messages for quick replies, and away messages
Module - Google Business
6 classes
Module - Google Business
6 classes
Part 1
Basics of Google Business
9m 1s- Learn about Google Business and how it differs from a website. Explore the various types of businesses on Google and understand how people find you on the platform, specifically its utility for a baking business
Part 2
Setting Up Google Business Account
19m 21s- Learn how to register your business on Google Business, choose the perfect category, and provide location, contact, and verification details. Also, learn how to upload pictures, write a business description, and add business hours
Part 3
Contacting Through Google
3m 51s- Learn how to set up your business on Google, including messaging, phone number verification, and adding your website, along with integrating links to your Instagram and WhatsApp profiles
Part 4
Optimising Google Account
24m 36s- Learn to optimize and manage your Google account efficiently, including setting up and enhancing your business presence on Google, monitoring performance, analyzing analytics, and staying updated with the latest trends while adding products and menus
Part 5
Keywords & Google SEO
9m 58s- Learn about SEO and how it works for Google, explore Google Trends, and discover websites to find relevant keywords
Part 6
Reviews & Ratings
8m 29s- Learn about Google reviews and ratings, including how to gather them, their impact on performance and search results, and managing them through the Google reviews dashboard
Module - Social Media Marketing
2 classes
Module - Social Media Marketing
2 classes
Part 1
Live class was held at 04 Jun, 24. Recording is available.
Getting Viral On Social Media
2h- Study trends & create content. Use social media for targeted orders. Analyze insights with a dashboard.
Part 2
Influencers Marketing
1h- Learn about influencer marketing: how to engage audiences with your content. - Explore ways to influence people through your content creation. - Understand the art of providing information and entertainment to grow your youtube presence.
Module - Marketing Strategies
4 classes
Module - Marketing Strategies
4 classes
Part 1
Live class was held at 04 Jun, 24. Recording is available.
Exploring Sales Routes
2h- Explore avenues for sales route and order prospecting through WhatsApp, various communities, B2B networks, curated hampers, and participation in exhibitions. - Understand the dynamics of each channel and how they can be leveraged to expand your reach and generate leads.
Part 2
Hamper Curation
10m 19s- Exploring the most suitable hamper options across various budgets. How to create an inclusive hamper experience within a limited budget.
Part 3
Exhibition Study
- Exploring strategies for maximizing profits from an exhibition stall, including pre-event, during-event, and post-event promotional efforts. Learn how to leverage each stage to understand the audience better and explore methods to come out profitable.
Part 4
Sales Route Playbook
- Understanding the maths behind a successful exhibition. - Best options to carry for any exhibition. - Best kind of hamper inclusions in different budgets.
Module - Zomato Growth
4 classes
Module - Zomato Growth
4 classes
Part 1
Live class was held at 04 Jun, 24. Recording is available.
Growing on Zomato
2hLearn how to optimize product descriptions with SEO keywords, proper picture placement, and sturdy packaging for safe delivery while collecting more reviews.
Part 2
Hacks for Getting Orders
13m 10s- Familiarize yourself with platform's interface, features, and policies. - Understand how to list products effectively, manage orders, and interact with customers.
Part 3
Order Growth Zomato
7m 29s- Learn how to increase your orders on Zomato.
Part 4
Zomato Dashboard
13m 49s- Explore the Zomato Dashboard through a recorded walkthrough, delving into the diverse features to learn, understand, and explore its functionalities.
Module - GST Filing
1 class
Module - GST Filing
1 class
Part 1
Live at 3:17 PM - 5:17 PM
GST Filling Process
2h- An overview of GST and its various use cases. - Learn about the GST process and its different use cases. - Process of filing GST.
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We are a perfect match if you are
Aspiring Bakers
Anyone interested in upgrading their skill set and launching their own brand.
Small Business Owner
Entrepreneurs or small business owners who want to learn how to effectively use social media to promote their products or services and engage with their target audience.
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Frequently asked questions
Get your queries addressed right away
What are one on one consultations?
You will get a chance to ask your queries to our mentor once every week after you go through your content videos.
How do we book for our consultation?
You can book your slot on every Saturday using our booking process available on app through the given link.
I am a beginner. How will this course help me?
This course is designed in a way that it covers everything from scratch and basics. So even if you are a beginner, you get everything you need to learn and know.
How do I ask my queries other than consultation days?
Our mentors will be active in your in app groups daily for a certain time period. You can have your queries answered then.
Will I be able to build a business with this course?
Business building is a matter of passion and skill. We promise you perfect skills and guidance and you get us your 100% passion. Nothing can stop your business to become a brand then.
For more queries please write to us at care@alippo.com
Still confused about joining the course?
Don't worry! We will be glad to assist you. Feel free to request a call back and someone from our team will be in touch as soon as possible.
Why you should take this Baking to Business: Simple Steps course
Learn everything LIVE
Learn all the tips, tricks and techniques of baking from an expert instructor.
Lifetime Recording Access
You will have lifetime access to recordings of the live Baking courses.
Be a part of growing community
Join a community with like-minded people. Exchange ideas, take suggestions, and grow together.
Get access to your Certificate
A certificate featuring the logo of the institution that enhances your baking abilities.
Get Study materials
A comprehensive Baking study guide to complement your learning.
Become an entrepreneur
Gain the confidence and skills you need to start your own business and become an entrepreneur.