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Skincare Brand Development

Recorded

Beginner

Hindi & English

Skincare Brand Development is an in-depth course that is typically offered as part of a business or marketing program. It provides students with a comprehensive understanding of the skincare industry and the skills needed to create a successful skincare brand. Students will learn how to conduct market research and identify their target audience, including their needs, preferences, and behaviors. They will also learn how to develop a skincare product that meets the needs of their target consumers, including formulation, packaging, and branding.

Course schedule

Course duration
9 days

This course includes

Let's explore the benefits of enrolling in this course.

Lifetime community access
Certificate of completion
Course study material
Lifetime recording access

Learn-by-doing with recorded classes

In 9 days, you will learn:

Schedule

Day 1

Brand & Category

- Learn about GST - How to select brand name - Types of Product - Explain the benefits of products & formulations in brief - Knowledge of product USP - Explain target audience > Explain hero product > Explain google worksheet

Day 2

Product Development

- Formulation chart changes to the individual audience (if Any) - Explain the process of the cost of each ingredient and calculate the product cost > Explain containers of the product category wise > Show prices of jar bazaar > Strong handhold of formulations of each product > Initial stock keeping unit based on product cost

Day 3

Labelling & packaging

- Explain the labelling of products (Refer to Recording) - Colour scheme - Show Packaging with examples (Refer to Recording) - Explain TPA for labelling and packaging (Upack & Printo)

Day 4

Sampling & Pricing

- Evaluate the labelling of each product individually & make changes if required - Smart Sampling of products and their importance - Calculate labelling and packaging cost - Set Prices of products based on cost and market prices - Photography of each product (Refer to Recordings) - Tell about background remover website for photographs - Show sample product catalogue through Canva

Day 5

Social Media - Instagram

- Evaluate sampling reviews - Social media pages of Indie Brands - Explain about profile Picture & Bio. - Difference between the content of posts, reels & stories and hashtags - Evaluate the social media pages of the audience (If Any) - How to design a poster in Canva (Refer to Recording) - Show chatgpt for caption management - Share Hashtag Sheet with the audience - Share the website to check hashtag relevancy

Day 6

Social Media Calender

- Evaluate posters individually - Make corrections if required - Check captions and hashtags - Explain content ideas through sheet - Give a social media calender to the audience

Day 7

Review Day

- Every saturday social media calendar check - Evaluate posters and reels individually - Check whatsapp community group

Day 8

Amazon

- Introduction to Amazon Account (GST members only) - How to list products on amazon - Amazon commission chart - Shipping options

Day 9

Offline Promotion

- Follow up on amazon account - Introduction to TP delivery partner - How to open a TP delivery account - Offline Promotion examples like connecting with local retailers - Give proper communication for how to approach retailer - Banner Printing and catalogue printing for promotion and distribution - Exhibition in respective states - check eventsgram and bookstall

Meet Your Instructors

You will be guided through your sessions by these instructors

Ruparna Ghosh

Professional Formulator

Ruparna Ghosh is a highly skilled skincare formulator with a passion for creating effective and natural products. Since 2019, what started as a small hobby has now become her profession. With 5 certification courses from India and abroad, as well as a diploma, Ruparna is a well-trained expert in all types of skincare and haircare product formulation. Recently, her handcrafted skincare products have been showcased at various lifestyle exhibitions throughout India, showcasing her talent and dedication to her craft.

Conducted over 17+ Sessions
Teaches in English & Hindi
Rating of 4.8/5
4+ years of Experience
Taught over 15K+ students

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What makes us different?

Let's see why you should choose us over others

PointersalippoOthers

Live Interactive Class✔️️✔️️

Q/A Session✔️️✔️️

Assignments✔️️❌

Course recording✔️️✔️️

Lifetime community access✔️️❌

Business Guidance✔️️❌

Expert talk with founders✔️️❌

Certificate✔️️❌

We are a perfect match if you are

Baking Enthusiast
Who would like to explore recipes and techniques related to baking.
Passionate Chef
Anyone interested in upgrading their skill set and launching their own home bakery.
Homemaker
Those who are interested in becoming home bakers.
Small Business Owner
Those who are interested in mastering baking & strengthening their skills.

Online Certificates to Prove Your Skills

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🏅 Gain recognition
Certificate with institution logo to enhance your credibility.

Frequently asked questions

Get your queries addressed right away

Can I watch Skincare Brand Development course recordings anytime I want?

Yes, these Skincare Brand Development course recordings will be accessible for the lifetime, and you can watch them whenever you want on the Alippo app.

Are the Skincare Brand Development course classes recorded or LIVE?

This Skincare Brand Development course was previously held live and is now available as a recorded course.

Who will be conducting the classes for Skincare Brand Development course?

We hire the industry's top experts after multiple screening rounds. All our instructors are highly experienced and well-versed with the topics of Skincare Brand Development course that they are covering.