Mission StartAb

If You Want to be an Entrepreneur, You have to be “Besharam”, says Yatrikart Founder

Prachi Sharma

By Prachi Sharma

  • 5 mins read
  • 20th December, 2023
If You Want to be an Entrepreneur, You have to be “Besharam”, says Yatrikart Founder

About Missionstartab

Missionstartab is a new Amazon Prime series that will be on air from December 19th. This show features 10 new-age entrepreneurs representing their startups and meeting challenges on their way to getting funds from the three investors who are Kunal Bahl, Anisha Singh and Manish Chowdhary. This series aims to discover and empower India’s upcoming & most promising startup. Let us explore the participating startup and down below you can read about Yatrikart, one of the 10 participants on the show. 

Inside Yatrikart

Established in 2021, Yatrikart is one of the tech-enabled retail chains that has made available daily essentials and required resources and has created a widespread presence across multiple channels. The founders of Yatrikart are Gaurav Rana and Shivangee Sharma and this startup is based out in Indore.

Mission & Vision

Mission:  To empower last-mile retailers in Bharat by harnessing the potential of both branding and technology.

Vision: To level the technological playing field and enhance the well-being of millions of last-mile retailers.

What do They do? 

Yatrikart revolutionizes local retail businesses by using cutting-edge technology. It boosts retailers' efficiency and profits through digital supply chains and an integrated point-of-sale system. This empowers small retailers to improve their businesses and positively impact Bharat's communities. Through innovative tools and support, Yatrikart empowers last-mile retailers, enabling them to elevate their businesses and contribute to a better future.

Their Unique Selling Propositions

  • Digital supply chains & an integrated point-of-sale system
  • Tech enable & a widespread retail chain
  • Providing access to affordable everyday essentials to last-mile customers
  • Enhancing the shopping experience of last-mile customers 
  • Helping local retailers prosper their business

Their Products: What Do They Sell?

Yatrikart offers a diverse array of products and services such as snacks, personal care, home essentials, pet care, confectionery, tobacco, hygiene items, ready-to-eat foods, over-the-counter drugs, and more. Additionally, Yatrikart also provides convenient services like micro ATMs and charging stations.

Targeted Customers 

Yatrikart targets last-mile consumers primarily, catering to individuals residing in Bharat who seek convenient access to a wide range of everyday products and services. These consumers rely on local retailers for their daily needs, including snacks, personal care items, home essentials, and more. Yatrikart's offerings and services aim to enhance the shopping experience for these customers, providing convenience, variety, and accessibility.

Where to Watch the Show?

You can watch this series exclusively on Amazon Prime. Make sure you have an Amazon Prime membership and if not then you can take the Amazon Prime subscription to catch this amazing series starting from December 19th onwards.

Faq's

Frequently Asked Questions

When is the series starting?

The Missionstartab series starts from December 19th.

There are 7 episodes in total.

The three judges are Manish Chowdhary, Anisha Singh and Kunal Bahl

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